| Mercedes-Benz |
| Auto Show and Special Event Exhibit Set |
| Travels throughout the US |
| Dimensional Communications Inc. |
| Flexible and re-configurable |
Presenting one face and speaking with one voice is critical to establishing a distinct brand identity. To unify the look of Mercedes-Benz’s Auto Show and Event exhibits, Dimensional devised a packet of components that could be used in any combination to serve every type of need. The design highlights the quality and craftsmanship of the Mercedes-Benz luxury brand. The modular construction allows the company to mix and match components based on budgets and event parameters. Dimensional also designed and implemented a custom website that enables dealers to design their own exhibits and order the required components online for their local events—all delivering the same approved Mercedes-Benz look.
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