| Ferrari + Maserati |
| Auto Show Exhibit |
| N.A.I.A.S. 2002, Detroit, Michigan + various shows in the U.S. and Canada |
| Dimensional Communications Inc. |
| 3000 + 3000 sq. ft |
The official introduction of Maserati to the US market called for extreme fanfare. So Dimensional designed and built a unique environment, highlighting this Italian marque’s elegant styling and exceptional performance. The exhibit features a raised floor, specialty and multimedia displays, and multiple conference areas. The exhibit’s main attraction, the Maserati itself, reigns supreme on its elevated turntable. We created a second exhibit, equal in size, for Maserati’s parent company, Ferrari. Built for flexibility and travel, both exhibits are used at multiple shows throughout the US and Canada.
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